1970s Times Square Pussycat

Source: Maggie Hopp

While New York City mayor Bill De Blasio has recently presented the topless Times Square performers as supposed threats to the “family friendly” space, the truth is that the hyper-packed commercial intersection has been a hotbed for sin for decades — and Maggie Hopp has the photos to prove it.

1970s Times Square Live Nude

Source: Maggie Hopp

1970s Times Square 42nd

Source: Maggie Hopp

Originally commissioned to document buildings and signage in Midtown in violation of the Blight Ordinances, New York-based photographer and real estate agent Maggie Hopp shot a series of photos documenting the dark and thriving sex trade of Times Square in an era charged by sex — think Midnight Cowboy and the popularity of “sexploitation” films. Her series, Outer Smut: Times Square 1977-1979 features color photography of the sex shops, adult arcades, strip clubs, and XXX movie houses that populated — almost exclusively — the famed strip.

1970s Times Square Dynomite

Source: Maggie Hopp

1970s Times Square Movie Arcade

Source: Maggie Hopp

“In the late 1970s, in NYC, I was fortunate to find a patron and mentor in a far-sighted, deep-pocketed, gentlemanly, low-key, developer – a major player and master of NYC real estate who understood where progress would naturally take place, though he also had a preservationist’s eye,” Hopp said in an interview.

“Together, he and I discussed the neighborhoods slated for change which were of interest to him, and then I would photograph every block so he could see what was there without having to be out on the street telegraphing his interest (driving up the price of the property, perhaps, by his presence!).

1970s Times Square Topless

Source: Maggie Hopp

1970s Times Square Cigars

Source: Maggie Hopp

“He was, of course, more interested in determining which properties to buy, assemble and hold for long-term development, but I treated this pursuit as an opportunity to make a ‘photographic documentary art project’ and made a concentrated effort to find the best light, to be thorough, and to photograph every block and therefore to show which were the sites ripe for change and development.”

The sex-filled streets of Times Square didn’t begin to clear out until the 1990s, under mayor Rudy Giuliani’s administration. “Sex and sexuality were more a part of the urban landscape in the early 80s,” New York writer and nightlife expert Michael Muso observed.

Under Giuliani’s watch, “Everything became sanitized and Disney-ized and safe for tourists and wealthy residents,” Muso said. “The mayor made a concerted effort to crack down on anything that was too edgy or risqué.”

1970s Times Square French Quarters

Source: Maggie Hopp

1970s Times Square Sex Wish

Source: Maggie Hopp

1970s Times Square Gaiety

Source: Maggie Hopp

1970s Times Square Peep Show

Source: Maggie Hopp

1970s Times Square Capri

Source: Maggie Hopp

1970s Times Square Seduction

Source: Maggie Hopp

1970s Times Square Rap

Source: Maggie Hopp

1970s Times Square T Shirts

Source: Maggie Hopp

1970s Times Square Businessman

Source: Maggie Hopp

Erin Kelly
Erin Kelly is a freelance writer, artist and video editor that splits her time between the humid Midwest and the dusty corners of her mind.
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