Revital Cohen designed the Life Support project to show how animals could be transformed into alternative, low-cost medical assistant devices.
Cohen outlines a plan to use greyhounds that are retired from racing as a ventilation aid for humans with respiratory problems. The dog would replace a mechanical ventilator by running at an object it is trained to chase using the pressure of its vacillating chest to pump air into the patient’s lungs – a non-invasive method of providing aid.
From the embarrassingly funny to the outwardly banned to the downright offensive, here is a list of the most tasteless ads from around the world.
Groupon Tibet Commercial
Groupon’s $2 million ad during this year’s Super Bowl takes the cake for its tasteless depiction of an international crisis. Featuring Oscar-winner Timothy Hutton, the ad makes light of the political unrest in Tibet as it promotes cheap deals on Tibetan curry. It was vilified far and wide, alienated millions of viewers and was, unsurprisingly, pulled from screens.
World Wildlife Fund Green Agenda
[WARNING: Distressing images]
In 2009, a leaked billboard and accompanying video from the World Wildlife Fund (WWF) made its way online. The ad promoted the green agenda by re-enacting the horrific 9/11 attacks in NYC, showing more planes aimed at the towers, and finishing on the slogan, “The tsunami killed 100 times more people than 9/11. The planet is brutally powerful. Respect it. Preserve it”. Apparently the ad was originally conceived by the Brazilian division and never meant to air. Needless to say, the ad sparked uproar, with even the WWF condemned it as tasteless and offensive.
Kotex ‘Beaver’ Commercial
In 2008, this Australian tampon commercial was heavily criticized for showing a young woman towing along her beaver (guess what that stands for?) during her day out. Though completely bizarre, a little painful to watch, and despite receiving over 200 complaints by viewers, authorities refused to ban it. Apparently they didn’t think a woman and her beaver were very threatening.
The above is from a science textbook published by Bob Jones University entitled Science 4 Students. Yes, there explanation of electricity is that it’s a fucking mystery. Even worse? Over 1 million students across the world use Bob Jones University textbooks.
Tourists ruin everything.